As part of my job as the in-house creative at HWDSB, I am responsible for social media advertising (Facebook, Instagram and Snapchat) and the measurement of the ROI. Part of the complex nature of marketing for a public school entity is that your goal is for impressions and engagement. Here’s just a snapshot of a few of the social media campaigns I have been responsible for.

Kindergarten Social Media Campaign Great Grads Campaign Social Media Campaigns